| Insider | Role | Shares | Value | Buys | Sells |
|---|---|---|---|---|---|
| Date | Ticker | Insider | Role | Type | Shares | Price | Value | Chg% | SEC |
|---|---|---|---|---|---|---|---|---|---|
| Insider | Role | Shares | Value | Buys | Sells |
|---|---|---|---|---|---|
| Date | Ticker | Insider | Role | Type | Shares | Price | Value | Chg% | SEC |
|---|---|---|---|---|---|---|---|---|---|
President and CEO
1 company
Edward J Heffernan last filed a Form 4 in February 2019, as President and CEO at BFH. Edward J Heffernan's net worth is not public. Form 4 filings only show shares in the companies where this person was an insider, as of the last filing.
At the last filing, the largest reported position was 251,893 shares of BFH. The BFH filings lean toward selling, a net 57,705 shares.
Edward J Heffernan has 10 Form 4 filings on record from October 2015 to February 2019, all as President and CEO at Bread Financial (BFH), 2015–2019.
The 35 reported transactions were 13 stock awards, 11 tax withholdings, 9 open-market sales and 2 option exercises.
Counted by filing, the open-market trades come to no purchases and 3 sales worth about $14.8M.
The largest open-market sale was 21,482 shares of BFH at an average $294.96 on October 26, 2015, about $6.3M.
Shares as reported in the last Form 4 for each company; the most recent is from February 2019. Values use today's prices. Any trades after the last filing were not reported, so current holdings may differ.
| Date | Ticker | Role | Type | Shares | Price | Value | Chg% | SEC |
|---|---|---|---|---|---|---|---|---|
| Feb 16, 2018 | BFH Bread Financial Holdings, Inc. | President and CEO | Sell | 21,000 | $244.83 | $5,141,433.71 | -7.9% | |
| Nov 18, 2016 | BFH Bread Financial Holdings, Inc. | President and CEO | Sale+OE | 15,223 | $217.66 | $3,313,451.63 | -6.1% | |
| Oct 26, 2015 | BFH Bread Financial Holdings, Inc. | President and CEO | Sale+OE | 21,482 | $294.96 | $6,336,280.08 | -8.7% |