| Insider | Role | Shares | Value | Buys | Sells |
|---|---|---|---|---|---|
| Date | Ticker | Insider | Role | Type | Shares | Price | Value | Chg% | SEC |
|---|---|---|---|---|---|---|---|---|---|
| Insider | Role | Shares | Value | Buys | Sells |
|---|---|---|---|---|---|
| Date | Ticker | Insider | Role | Type | Shares | Price | Value | Chg% | SEC |
|---|---|---|---|---|---|---|---|---|---|
Executive Chairman | See Remarks
1 company
Michael Kirban is Executive Chairman at COCO. Michael Kirban's net worth is not public. Form 4 filings only show shares in the companies where this person is an insider; those holdings are worth an estimated $30.8M at current prices.
Historically, Michael Kirban's trades have earned a below-average insider score of 48/100 across 25 rated trades. Over a 12-month horizon, 11.1% of those trades were profitable, with an average 12-month return of -35.6%.
The COCO filings lean toward selling, a net 505,000 shares.
Michael Kirban has 26 Form 4 filings on record from October 2021 to April 2026, all as Executive Chairman at The Vita Coco (COCO), 2021–2026.
The 38 reported transactions were 24 open-market sales, 6 option or other derivative awards, 3 stock awards and 2 tax withholdings, plus smaller numbers of other types.
Counted by filing, the open-market trades come to 1 purchase worth about $259K and 16 sales worth about $21.0M.
The only open-market purchase was 25,000 shares of COCO at an average $10.35 on December 10, 2021, about $259K. Twelve months later COCO was up 26%.
The largest open-market sale was 50,000 shares of COCO at an average $68.00 on April 30, 2026, about $3.4M.
All 16 sales since April 2023 were made under a Rule 10b5-1 trading plan, set up in advance.
| Date | Ticker | Role | Type | Shares | Price | Value | Chg% | 3M | 12M | SEC |
|---|---|---|---|---|---|---|---|---|---|---|
| Apr 30, 2026 | COCO The Vita Coco Company, Inc. | Executive Chairman | Sell10b5-1 | 50,000 | $68.00 | $3,400,000.00 | -8.8% | +2.3% | - | |
| Mar 12, 2026 | COCO The Vita Coco Company, Inc. | Executive Chairman | Sell10b5-1 | 50,000 | $58.00 | $2,900,000.00 | -8.1% | +35.8% | - | |
| Nov 14, 2025 | COCO Vita Coco Company, Inc. | Executive Chairman | Sell10b5-1 | 5,102 | $44.00 | $224,488.00 | -0.3% | +30.5% | - | |
| Oct 30, 2025 | COCO Vita Coco Company, Inc. | Executive Chairman | Sell10b5-1 | 44,898 | $45.21 | $2,029,685.48 | -2.9% | +27.1% | +32.1% | |
| Sep 22, 2025 | COCO Vita Coco Company, Inc. | Executive Chairman | Sell10b5-1 | 20,000 | $41.54 | $830,700.00 | -1.3% | +30.3% | +45.4% | |
| Sep 17, 2025 | COCO Vita Coco Company, Inc. | Executive Chairman | Sell10b5-1 | 30,000 | $41.72 | $1,251,570.00 | -1.9% | +23.4% | +33.0% | |
| Sep 11, 2025 | COCO Vita Coco Company, Inc. | Executive Chairman | Sell10b5-1 | 20,000 | $39.05 | $780,900.00 | -1.3% | +38.8% | +33.4% | |
| Sep 9, 2025 | COCO Vita Coco Company, Inc. | Executive Chairman | Sell10b5-1 | 30,000 | $39.16 | $1,174,830.00 | -1.8% | +38.8% | +33.4% | |
| May 21, 2025 | COCO Vita Coco Company, Inc. | Executive Chairman | Sell10b5-1 | 34,000 | $37.05 | $1,259,802.00 | -2.0% | -7.9% | - | |
| Mar 19, 2025 | COCO Vita Coco Company, Inc. | Executive Chairman | Sell10b5-1 | 26,000 | $35.10 | $912,680.00 | -1.5% | -1.6% | +53.6% |